Case Study
This is an app to facilitate offerings and disbursement of loans to Airtel’s verified customer base who otherwise do not qualify for credit from the banks. This was part of Airtel’s Financial Services portfolio. The app enabled millions of Indians to avail of financial support, without having to depend solely on a bank's discretion. This was a very high-impact project bringing a highly tangible change to their lives for betterment.
Project Domain : B2C & B2B
Role : Lead UX Manager
Skills Used :

Impact :

2M+
Loans Disbursed

USD 60M+
Loans Disbursed in Value

18%
Capture of ETB Users

40M+
DAU
Core Process


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